Sephora is a French multinational chain of personal care and beauty stores. Featuring nearly 300 brands, along with its own private label, Sephora offers beauty products including cosmetics, skincare, body, fragrance, nail color, beauty tools, and haircare.

How It Works

Sephora UK
→ To be a Sephora Beauty Insider member, simply provide your phone number and email at the checkout counter.

→ This is a multi-tiered program. Members begin at the Insider level for free.

→ 1 point for every $1 spent. In this tier, they get points per purchase, 3 choices of a birthday gift, and trial-sized products.

→ Members can move up to VIB level if they spend $350 in a calendar year. In this tier, they get points per purchase, 4 choices for a birthday gift, and full-sized products and sets.

→ Finally, members can upgrade to the Rouge level by spending $1,000 in a calendar year.

→ In this tier, not only do they get higher points per purchase and 4 choices of a birthday gift, they also qualify for a range of other benefits like free shipping, early access to products, invites to exclusive events, the rewards bazaar, full sized products, and a one-of-a-kind experience.

→ Sephora also recently introduced Sephora credit cards for its members - with no annual fee and purchases that convert to higher points.

Sephora MY
→ You start at Sephora White tier for free. This gives you basic benefits like birthday points and Beauty Pass rewards, including members-only promotions.

→ Members can advance to the Black tier by spending RM900 in a year. The benefits here expand to members receiving a welcome gift, birthday gift, and access to private sales.

→Finally, members can advance to the Gold tier by spending RM4,500 in a calendar year. This comes with additional perks like early access to private sales, access to exclusive events and product launches, and custom makeovers.